KeyKeg is viewed worldwide in the distribution and hospitality industries as a high quality form of packaging. Many brewers and winemakers want to take advantage of this fact and have chosen to design their own brand sleeve for the KeyKeg Slimline. This makes it an important vehicle for a beer or wine brand. Demand for a KeyKeg print on the Slimline has surpassed that for the baseline series. This makes perfect sense, since the sleeve gives more branding opportunities than the cardboard. The sleeve is protected by a double PET wall which also gives additional gloss and depth to the design.