05-09-2022

Sonneveld and KeyKeg launch Easy Go® Keg system at IBIE in Las Vegas

Sonneveld launch Easy Go® Keg system with KeyKeg at the International Baking Industry Exposition in Las Vegas

Easy Go® Keg is a complete stand-alone system for flawless, quick and easy apply of Sonneveld’s Goldwax Easy Go Air Mix release agent, which is distributed in branded 20 L KeyKegs that fit comfortably into the system.

Sonneveld is an international market leader in bakery-ingredient solutions with over 65 years’ experience. It launches Easy Go® Keg for North America’s professional baking community during this year’s International Baking Industry Exposition (IBIE) at the Las Vegas Convention Center on September 17-21. Sonneveld will present the Easy Go® Keg with KeyKegs on Booth #7554 in partnership with national distributor foodguys.

This innovative system applies release agent in a constant spray pattern for high-quality bakery products — a perfect release at a low cost-in-use, a longer shelf-life and fewer rejects. The system’s convenient spray gun and adjustable pressure settings enable bakers to apply consistent, concentrated doses of release agent on baking molds, tins, trays and conveyer belts in an efficient way. The spray pattern also reduces fogging in the bakery and keeps the environment clean and hygienic.

Sonneveld’s Goldwax Easy Go Air Mix is an organic, kosher and vegetable-based universal release agent that offers high release power. As a sustainable, ready-to-use closed-system packaging solution, KeyKeg is perfect for Goldwax. KeyKeg is suitable for dispensing and dosing almost all liquids, including edible oils, liquid yeast, flavorings and cooking ingredients.

KeyKeg’s unique fitting and laminated, leakproof, airtight inner barrier against gasses, humidity and UV light keep the release agent and compressed air separate. This preserves Goldwax quality, maximizes its shelf life and allows dosing to almost the last drop. Strong, damage-resistant double walls also protect the release agent against physical, biological and chemical damage.

Jorrit de Bruin, Category Manager Release Agents, Sonneveld Group B.V.: “By combining our Goldwax high-quality releasing agent with our Easy Go Keg system, a perfect release at a lower cost is now achievable for any bakery. This would not have been possible without KeyKeg as a core part of the system.”